This $99 Is Gonna Make Me a Founder
The real story behind building MobileStudio — the bugs, the Play Store wait, and the $99 Apple Developer fee that's turned into a personal test of belief.
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Practical ideas for recording, editing, and sharing mobile product stories with clarity.
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How to Fake Demo Data in Your App Without It Looking Fake
Real user data is a privacy problem on camera and an empty account is a boring one. A seeded demo account solves both — if the numbers, names, and timestamps inside it actually look lived-in.
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How to Screen Record on iPhone for a Clean App Demo (No Third-Party App Needed)
iPhone's built-in screen recorder has fewer dials than Android's, which is exactly why the few it does have — mic mode, Do Not Disturb, and what it doesn't let you touch — are worth knowing before you hit record.
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How to Add Background Music to a Screen Recording (Without a Copyright Strike)
A silent demo video feels unfinished, but the wrong track can get it muted, flagged, or pulled entirely. Here's what's actually safe to use, and how loud to set it.
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How to Write a Product Demo Video Script (Without Making It Sound Like an Ad)
Most demo scripts either read like a feature list or a sales pitch. Here's a structure that sounds like a person explaining something useful — because that's what actually holds attention.
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How to Make a Pre-Launch Teaser Video That Actually Grows a Waitlist
A teaser video has a different job than a launch video — it has to earn an email address for something that doesn't exist yet. Here's what that actually takes, from a team currently running its own waitlist.
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How to Make an App Demo Video Without a Laptop
You don't need to transfer a recording to a laptop, open an editor, and import it just to make a usable app demo. Here's the whole workflow from a phone alone, and the one case where a laptop still earns its place.
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How to Screen Record on Android for a Clean App Demo (No Third-Party App Needed)
Android's built-in screen recorder is good enough for most app demos. The three settings people skip — audio source, resolution, and show-taps — are what separate clean footage from a redo.
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How to Speed Up a Screen Recording Without Making It Feel Rushed
Speeding up a screen recording is easy. Speeding up the right three seconds and leaving the rest alone is the part that actually takes judgment.
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How I'd Try to Get 1,000 Followers on X in 30 Days as a Developer-Founder
You don't need to become a content creator to build an audience as a developer-founder. You can make your product the content — here's how I'd actually do it.
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How to Use Zoom Effects in a Product Demo Video (Without Overdoing It)
A zoom effect can point a viewer straight at the one detail that matters — or turn a calm demo into something that feels like it's shaking. The difference is almost entirely in restraint.
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How to Make a Google Play Promo Video That Actually Gets Accepted
Google Play's promo video rules are stricter and stranger than most developers expect — no calls-to-action, no 'best app' claims, and it has to live on YouTube first. Here's what the spec actually says.
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What to Include in an App Demo Video (And What to Leave Out)
Most app demo videos fail on content, not production quality — they try to show everything the app does instead of the one thing that matters. Here's what actually earns a spot.
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How to Add a Phone Mockup to a Screen Recording (Without Photoshop or After Effects)
A raw screen recording reads as a screen recording. A phone mockup is what turns it into something that looks like a real app, shot on a real device — here's how to get it right.
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How to Add Captions to a Screen Recording or Product Video
Most product videos are watched with the sound off. Captions are the difference between a video that still works muted and one that quietly loses everyone.
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How Long Should a Product Demo Video Be?
There's no universal answer, but there is a right way to find yours: the destination sets the ceiling, and everything past it works against you.
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How to Make a Product Hunt Launch Video That Doesn't Get Skipped
A Product Hunt gallery video gets a few seconds to prove itself before someone scrolls past. Here's what actually earns the rest of the watch.
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Stop Copying Dribbble Shots for Your App Demo Video
Four places worth checking before you plan your next app demo or product video — and what each one is actually good for, since they're not interchangeable.
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What Apple Actually Requires in an App Store Preview Video
Apple's rules for App Store preview videos are stricter than most teams expect — no visible taps, no pricing, no mockups. Here's exactly what's allowed, straight from Apple's own specifications.
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Screen Recording Settings That Make Your App Demo Look Professional
The gap between an amateur screen recording and a professional one is usually five settings, changed before you hit record — not anything fixed afterward in editing.
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How to Edit a Screen Recording So It Doesn't Feel Like a Screen Recording
The gap between a raw capture and a video worth publishing isn't more footage — it's a handful of deliberate editing decisions. Here's what actually closes it.
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How to Get Real Reach When You Launch Your App
Reach on launch day doesn't come from one big push — it comes from showing the real product in enough real places. Here's what those places actually are.
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How to Make a Product Demo Video People Actually Watch
A demo video's only real job is to keep someone watching past the first three seconds. Here's what earns that, and what loses it.
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How to Make an App Launch Video That Actually Gets Downloads
Most launch videos try to do four jobs at once and end up doing none of them well. Here's what to focus on instead — and what to leave out.
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How to Turn an iPhone Screen Recording Into a Polished Demo Video
A first-hand walkthrough of turning a raw iPhone screen recording into a polished demo video — editing, framing, and export, done right.
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What to Look for in an iPhone Screen Recording App
A practical guide to capturing, polishing, and sharing iPhone screen recordings that look ready for a product launch.
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